
What is the Proving Ground?
08 July 2008
Over 1300 pro players. 80 of the top college programs. Countless high schools across the country. When you’re the official gear and apparel supplier to the game’s best athletes, you have no choice but to provide the best product out there. And that means it has to be proven. At Nike, we develop performance football gear using real insights from athletes at every level of the game. We listen to what players want, and then create a product that’s tougher, lighter, warmer and more comfortable – a product that makes you better on the field. Every product Nike makes is thoroughly tested and evaluated – literally stretched, twisted, soaked, frozen, scratched, kicked and dragged through the mud – to ensure that it gives you every competitive advantage come game day. We hold our gear to the highest possible standard, we’re constantly seeking ways to improve it, and like the best football players we’re never satisfied. Because in the end, we know that if gear passes the test on our Proving Ground, it’ll be ready for yours. Leave Nothing.
