Join the best footballers in the world and (NIKE)RED in the fight against HIV/AIDS in Africa by wearing (NIKE)RED laces and pledging your miles to your favorite Nike team in the (NIKE)RED World Championship Team Challenge.

This Nike+ challenge will prove which of the Nike teams meeting up in South Africa have the most devoted fans. To get started, choose your favorite Nike team and start running with Nike+. After your run, sync your miles and watch your team’s totals go up. The team with the most miles on July 15 will win the (NIKE)RED World Championship Team Challenge and ultimate bragging rights.

But you won’t just be running for team pride. The big game takes place in South Africa this year and Nike has joined forces with the (RED) initiative to help spread awareness of HIV/AIDS in Africa. By syncing your miles, you’ll help spread the word about this devastating disease.

To show your support, run your miles in the (NIKE)RED laces. You’ll see them on some of your favorite footballers in South Africa too. By buying and giving the laces you’ll help save lives since 100% of Nike’s profits from the sale go to HIV/AIDS prevention and education programs in Africa.

Support your team. Get running. Lace Up, Save Lives.

Join the Challenge.

Purchase (NIKE)RED laces.

Nike is a proud partner of (PRODUCT)RED.

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