Hey Beantown! Get Ready for (RED)!
April 13, 2010
(NIKE)RED is storming Boston for the big race. Come out to NikeTown Boston to purchase and show off your (RED) laces. We’ll be there this Sunday (4/18) from 8 AM – 3 PM, taking pictures of you in your laces and posting them to Nike Running’s Facebook page. Come out to NikeTown Boston and Lace Up, Save Lives.
About the (RED) laces: For only $4 you can help save a life. Fifty percent of the net proceeds from the sale go to supporting community sports-based programs that help youth make better decisions regarding HIV/AIDS. The other fifty percent of the proceeds go to the Global Fund to help people affected by HIV/AIDS in Africa. The Global Fund provides access to education, nutrition, counseling, medical services, and the two pills a day people with HIV/AIDS need to stay alive. Programs supported by the Global Fund have already prevented more than 4.9 million deaths.
NikeTown Boston
200 Newbury Street
Boston, MA
(617) 267-3400
Purchase the laces
Join the Race for (RED) challenge on Nike+
About the (RED) laces: For only $4 you can help save a life. Fifty percent of the net proceeds from the sale go to supporting community sports-based programs that help youth make better decisions regarding HIV/AIDS. The other fifty percent of the proceeds go to the Global Fund to help people affected by HIV/AIDS in Africa. The Global Fund provides access to education, nutrition, counseling, medical services, and the two pills a day people with HIV/AIDS need to stay alive. Programs supported by the Global Fund have already prevented more than 4.9 million deaths.
NikeTown Boston
200 Newbury Street
Boston, MA
(617) 267-3400
Purchase the laces
Join the Race for (RED) challenge on Nike+
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