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The Moment of Truth

DonJulio — Fri, 09 Jul 2010 18:03:54 GMT

Total conviction takes you to the brink of glory.

When the moment of truth arrives: bleed as one.

Write the Future.

The Chance: Get on our Radar

gareth.nettl — Wed, 30 Jun 2010 06:52:28 GMT

You need to get noticed to get scouted and we want to see the training and dedication that goes into your game.

Got a signature move? A killer free-kick? We want to see it.

Film your skills; give us your background info and get your mates on board.

Fans will get you on our radar; talent will get you into the Academy. Do what it takes to get noticed.

Haven't registered? It's not too late.

The Chance: the Search is on

gareth.nettl — Wed, 30 Jun 2010 06:48:24 GMT

With over 80 countries involved, 7000 entrants and 2 million fans, The Chance is underway.

Get your statue, set up your fan page and showcase your skills. Demonstrate why you should be the one to earn a full time contract with the Nike Academyand experience a season of elite football.

We've got our eye on a few pages but make sure your skills stand out.

Fans will get you on our radar but it’s talent that gets you noticed.

Stay tuned, we will be showcasing some of the best pages this week.

Not registered? Your Chance is here.

Write The Future: #EndAIDS

DonJulio — Sun, 20 Jun 2010 19:24:23 GMT

Today life saving medication exists but millions still can't afford it.

Watch how the power of a global movement can eliminate AIDS.

You've seen the future. Now write it.

Join the fight. #EndAIDS: http://www.nike.com/red

Tweet #EndAIDS

Inside The Pro with Pato

DonJulio — Wed, 16 Jun 2010 13:38:10 GMT

For a team of youth players in South Africa, it was a day they will never forget.

At the Nike Football Training Centre in Soweto, Brazilian star Pato shared insights in the Players Lounge on training, mental and physical preparation, and what it takes to not only constantly get better, but be the best.

That was supposed to be it. But then he surprised the kids by stepping onto the pitch with the team and showing them exactly what he was talking about.

Get access to the world's best players and coaches with NikeFootball+

Drogba's call to arms

DonJulio — Wed, 16 Jun 2010 13:29:15 GMT

Drogba has the world's attention and intends to make the most of it.

But it's not a game.

On June 20th, all eyes will be on Drogba.

Help him end AIDS in Africa.

Lace Up Save Lives and join the fight against HIV/AIDS

Join a nation. Support your team.

DonJulio — Wed, 16 Jun 2010 09:28:38 GMT

Pick your allegiance and personalize your jersey with the National Team Kit Facebook App.

Choose a name, number, and share it with your friends.

Help your team get the most fans.

Choose sides now.

Write Your Headline

DonJulio — Wed, 16 Jun 2010 09:14:08 GMT

The elite become icons on the electric facade of Johannesburg's Life Centre.

Each night the skyscraper comes to life through vibrant LED lights, highlighting who writes the future.

And you get to decide who makes it onto the big screen.

Using the Twitter hashtag #NikeFuture or the Facebook app send in your headline for the day's biggest playmaker.

If selected, we'll send you a photo of your headline and hero lighting up the African skyline.

Submit your headline

Write The Future

The Chance: The Search is On

DonJulio — Mon, 14 Jun 2010 21:39:37 GMT

Nike is searching the world for football's undiscovered talent.

You'll need determination, tenacity and discipline to succeed.

Have you got the desire to take your chance?

Write your future, register here.

The Chance: Earn Your Place in the Nike Academy

DonJulio — Mon, 14 Jun 2010 21:33:56 GMT

Take your Chance to train, play and think like a pro.

Earn a full time contract with the Nike Academy and experience a season of elite football.

Get Noticed. Get Scouted. Get Signed.

Write your future, register here

It's Never Too Late

DonJulio — Mon, 14 Jun 2010 20:56:18 GMT

Balancing his carpentry and football training was a a challenge Miroslav Klose faced daily. Even at 20 years old, when no one was giving him a chance to shows his predatory finishing, he refused to give up.

He joined an amateur team, spending every week watching the first team from the stands.

After a successful year with the amateurs, he caught the attention of the first team's staff.

This was Miro's chance to impress. 33 goals in 67 matches later, he was leading the line for both club and country.This summer, he can make an international scoring record his own.

Miroslav never lost his dedication, now he stands on the verge of history.

Write your future, register for The Chance

Preparing The Elite

DonJulio — Mon, 24 May 2010 11:14:05 GMT

The Nike Insider spent two weeks travelling the globe as a private courier to some of the world’s best players.

With the insider, the boots were in the right hands.

His job was to get them on the right feet.

First stop London. Check back tomorrow.

Explore the Elite Series

Write The Future – Rooney & Federer Table Tennis

DonJulio — Mon, 24 May 2010 09:10:12 GMT

One minute you are a football hero the next new best friends with Roger Fededer. See Wayne Rooney give the tennis legend a lesson in the art of ping pong as he begins to Write The Future.

Write The Future - Ronaldinho Samba-Robics

DonJulio — Wed, 19 May 2010 15:04:55 GMT

One stepover on the pitch and suddenly millions are copying your signature move. Could Samba-Robics become the latest dance craze? Only if Brasil can Write The Future.

See it first.

Write The Future – Ronaldo Movie Premiere

DonJulio — Tue, 18 May 2010 11:26:51 GMT

One blistering strike and Portugal’s Cristiano Ronaldo could go from every TV screen around the world to every cinema screen in Ronaldo: The Movie. But first he must Write The Future.

See it first: