Leave a Legacy
22 July 2010
Millions witnessed the future being written in South Africa. And now that the world's greatest football event has ended, South Africa's future is only just beginning.
The newly-opened Nike Football Training Centre in Soweto provides state-of-the-art facilities and tutoring to aspiring footballers. Plus, our partnership with NIKE(RED) means that kids will be educated off the pitch about the threat of AIDS and how to prevent infection.
The Future Has Been Written.
Leagues Go (NIKE)RED
12 March 2010
They’ve spent the last few days pitting their champions against each other but this weekend leagues across Europe come together for a common goal.
Exclusive games across England, Spain, and Italy will introduce the special edition (NIKE) RED T90 Ascente ball in a unified show of suppo ...
Lace Up
29 January 2010
There are thousands of ways to wear the laces and even more things to do with them, but there's one way to help stop the spread of HIV/AIDS in Africa: lace up.
By wearing (NIKE)RED laces on their feet (or hands, heads, arms, waist…) Didier Drogba, Andrei Arshavin, Clint Dempsey, Deni ...
Kobe Laces Up
03 December 2009
When it comes to US athletes, they don’t get much bigger or better than basketball star Kobe Bryant.
And when he’s not tearing it up on the court, Kobe turns his attention to football. He became a fan of the sport as a child spending time in Italy, where his father played profes ...
London Laces Up
01 December 2009
NikeTown London's bootroom was not about football tonight. Or at least not about what transpires on the field.
The store was closed but more open to the world than ever before as NIKE president and CEO Mark Parker, Bono and (NIKE)RED's Global Ambassador Didier Drogba announced their new cam ...
Drogba Laces Up
01 December 2009
For Drogba, the accolades are piling up. He is the all-time leading scorer for the Ivory Coast. He's scored more goals for London's Blues than any foreign player and ranks 9th all-time for the club which he helped to their first-ever league title in 2006. He is considered one of the best str ...
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