Nikefootball Australia

Everyone has a routine on game day. Ryan Nelsen shares his

BLOG_AU — Fri, 26 Jun 2009 05:27:44 GMT

Every fan wants to know what an athlete goes through on game day.

Focus on the game? Or focus on distractions?

Ryan Nelsen shares his experience.

The journey from junior football to world class

BLOG_AU — Mon, 15 Jun 2009 01:07:23 GMT

Jason Culina's road to the top hasn't been easy. After being selected to play for a top European club, his career started slowly. Fast forwad to present day, and he's a regular starter with the Socceroos and has represented his country on numerous occassions.

Hear what Jason has to say about becoming a world class player and how the game changes at elite level.

We are European Champions. We are one.

BLOG_AU — Thu, 28 May 2009 03:45:40 GMT

Barcelona strode into the Stadio Olimpico, on a mission to become Europe’s greatest. Led by Iniesta, they claimed every ball in midfield, virtually passing Man Utd into submission as they took down another of the giants of the game.

Lifting the greatest prize in club football means that in Pep Guardiola’s first season as manager, Barcelona have become the first Spanish team ever to win the treble of the league title, the Copa del Rey and now Europe’s biggest prize.

Barcelona were never just 11 on the pitch. Instead, Europe’s finest came together on the night that mattered most.

An Empire will rise, an Empire will fall

BLOG_AU — Fri, 22 May 2009 06:34:17 GMT

In Rome on May 27, two football empires will collide. This season Manchester United and Barcelona won their league, both are playing for a third major trophy. And both have a rich history in Europe’s premier club competition.

Barcelona are the only team to play in every year of European competition since they started in 1955. At 11, they have the most consecutive wins in the competition. And this year they’re on for a treble of La Liga, Copa Del Rey and Europe’s greatest prize. All in Pep Guardiola’s first season as manager.

Manchester United have played in every year of European competition since 1994. In 1999 they won a treble, claiming the Premier League, FA Cup and Europe’s greatest prize. And this year they’re on to become the first team to successfully defend their European crown. All increasing the strain on Sir Alex Ferguson’s already heaving trophy cabinet.

So who will take glory in Rome?

Relentless We March

BLOG_AU — Mon, 18 May 2009 05:46:25 GMT

Always one more. One more point needed, one more result to nail, one more title earned in sweat. And then one more final to own, one more stage to dominate, one more cup to lift.

What's one more to a reigning champion? Everything.

Ready for the final test

BLOG_AU — Mon, 18 May 2009 05:02:00 GMT

They were a goal down in the Spanish cup final. But for the high-flying kings of Spain, losing was never an option.

Lethal finishing from Toure and Bojan ensured more than an inspiring 4-1 victory...it brought home Barca's 25th domestic cup.

But even for Champions like these, there's still one higher crown to claim. Rome awaits on May 27.

Sometimes it’s what you can’t see that makes him faster

BLOG_AU — Fri, 15 May 2009 02:30:11 GMT

Speed scores goals. Two steps ahead of your opponent can mean the difference between scoring a goal and losing the ball. The Mercurial Vapor has been delivering on that promise for years. That's why the Vapor is the boot of choice for CR7.

And now Ronaldo has a new secret weapon, the Mercurial Blade. The new pinnacle in shin guard technology, the Blade features an ultra-thin carbon fibre composite shell designed to withstand the demands of the game at an elite level. Nike's lightest ever elite guard. Two steps ahead will now be four steps ahead. Defenders beware.

CR7 in a league of his own

BLOG_AU — Thu, 07 May 2009 04:15:22 GMT

How good?

A 40 yard free kick – again. Clinical finishing under pressure – again. Elite opposition taken down – again.

That's how good.

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Super studs, super traction

BLOG_AU — Thu, 16 Apr 2009 00:43:17 GMT

Get faster to the ball. Move faster with the ball.

The Superfly features a dual density stud system that shaves every last ounce of unnecessary material from your boot, so you can shave seconds off your running time. If you’re cutting sideways, or ploughing straight towards goal, the Superfly traction pattern gives you the support to stay standing while your opponents fall around you.

Flywire: the Superfly’s secret weapon

BLOG_AU — Wed, 15 Apr 2009 22:57:34 GMT

You wouldn’t buy a sports car and pack the boot with lead. The same goes for a football boot. Modelled on the most economical of support structures, the Mercurial Superfly’s new Flywire design system is as efficient at load-bearing as the suspension bridge that inspired it.

With the lightest, strongest ever material between your feet and the ball, the featherweight Superfly combines killer touch with match-winning speed. Great news for forwards, terrible news for defenders.

The Superfly: a hat-trick of innovations

BLOG_AU — Wed, 15 Apr 2009 22:45:48 GMT

Look out defenders, Mercurial Superfly is coming. And it’s fast. The fastest boot in football is built on three key innovations.

Flywire technology provides the greatest stability from the lightest materials. Ultra-efficient dual density studs, give total traction at defence-beating speeds. And a revolutionary 7-layer carbon-fibre outsole mixes speed, strength and flexibility to help you get behind any back four.

The developers behind the Superfly overhauled every inch of its design to give Nike players the weapon they need to strike the killer blow come match day. And because our products always start with the player, it was input from the likes of Cristiano Ronaldo, Didier Drogba, Alexandre Pato and Theo Walcott that made the Superfly the boot it is today.

Superfly goes global

BLOG_AU — Wed, 15 Apr 2009 22:27:08 GMT

It looked like Cristiano Ronaldo had dropped dynamite into his boots for the European debut of the Superfly last week. This weekend, it was the chance for elite players right across the continent to pull on the latest and lightest Mercurial boot, and show what they’ve got.

While CR7 was making it two in two with a textbook penalty at Old Trafford, Zlatan showed some Superfly magic of his own, bagging a brace at the San Siro to bring Inter Milan home at a canter.

If any more evidence was needed of the Superfly’s featherweight ferocity, Alexandre Pato once again did what he was born to do, notching a second half double on the way to a 5-1 Serie A drubbing.

With Didier Drogba, Robinho, Franck Ribery, Adriano, Gabriel Agbonlahor and Ben Arfa all donning the Superfly in the coming weeks, one things for certain: the business end of the season just got a whole lot tougher for defenders right around the world.

Superfly’s Super Debut

BLOG_AU — Wed, 15 Apr 2009 22:06:18 GMT

A Premier League hat-trick in his brand new Mercurial Vapor IVs. A World-first Mercurial SL strike on the biggest of European nights. And now a soaring header in his very first competitive match wearing the new Mercurial Superfly boots. With a hat trick of debut goals in the last three incarnations of his favourite footwear, no one seems to know how to push their new boots to the limit quite like Cristiano Ronaldo.

CR7 knew the World’s gaze would be on him for Manchester United’s crunch match with Inter Milan, so it was no surprise when he rose to the occasion within the first five minutes to win the crucial corner that put the Red Devils’ noses in front. And with the second half only minutes old, Cristiano sent the United faithful into raptures – and the tie beyond doubt – with a clinical header from Wayne Rooney’s exquisite chipped pass.

As the Old Trafford scoreboard flashed 2:0, another message was being broadcast around the globe from the feet of the World Player of the Year: the Superfly has well and truly arrived.

CR7 gets Wired for Speed

BLOG_AU — Wed, 15 Apr 2009 21:52:08 GMT

One sight that will send a chill down the spines of Europe’s best defenders – the world’s best player getting to grips with the world’s lightest boot.

Cristiano Ronaldo debuts the Mercurial Superfly as Man Utd look to reach the Quarter Finals of Europe’s elite club competition. But he won’t be alone. Zlatan Ibrahimovic will also be wielding his own Superfly.

Catch the Superfly tonight at Old Trafford.

Zlatan gets Wired for Speed

BLOG_AU — Wed, 15 Apr 2009 00:27:57 GMT

When you’ve got the latest in lightweight football technology ready for testing, who are you gonna call? With the Mercurial Superfly almost ready to be unveiled to the World, it was Zlatan Ibrahimovic who got the training ground delivery he’d been waiting for. To the untrained eye, it may look like an ordinary boot, but hidden beneath that prototype black paint job is the fastest footwear known to man: the Mercurial Superfly.

Press play to see the boot’s journey from the finest raw materials all the way to the feet of the world’s fastest players.