Latest Article

The Collection 3.0: Zoom Kobe IV

On Wednesday night, Kobe Bryant hit yet another buzzer-beater, leading the Lakers over Milwaukee 107-106 in overtime. The Black Mamba finished with 39 points, despite a broken right index finger. Check out the Zoom Kobe IV that were on Kobe's feet as he scored the games final seven poin ...
Find out more »

The Collection 3.0: Zoom Kobe IV

The Black Mamba has been on quite a hot streak lately, leading the Lakers to nine straight wins. On Friday, he unleashed some snake poison at the buzzer to beat the Heat, and on Sunday, he helped Los Angeles to the league's best record, a stellar 16-3. Kobe opened the 2009-2010 season w ...
Find out more »

The Collection: Zoom Kobe IV iD Laker ...

It wasn’t just Kobe's kicks that were different last Thursday night. During the 100-75 rout of the Orlando Magic, the supporting cast of The Lake Show could be seen dominating both sides of the court wearing NikeiD Zoom Kobe IVs, customized specifically for the NBA Finals. ...
Find out more »

The Collection: Zoom Kobe IV Finals E ...

You may have noticed last night, while Kobe was busy laying down 40 points in game 1 of the NBA Finals, that his Nike Zoom Kobe IV’s were unlike any he’s worn before. Probably the most noticeable difference was the bold, gold lettering all over the shoe’s collar and vamp ...
Find out more »

The Collection: Playoff Pack

This past weekend marked the beginning of the second season, and after 82 grueling games each team faces their greatest challenge. There's no better way for the league's best players to refresh their game than with the new Nike Basketball Playoff Pack. This playoff stretch puts these tea ...
Find out more »