Brandon Roy started with a blank canvas: the Trainer 1 shoe. His frame of reference: wide-open personalization, courtesy of NIKEiD. The task at hand: creating an inspirational shoe for the training sessions that will help him make the leap into the land of championship MVPs. So what did Brandon do? He went old-school. Back to his basketball roots. Purple. It’s a color, falling midway between red and blue. When paired with a heart, it becomes a highly regarded military decoration. And generally speaking, it denotes regality, often serving as an authoritative marker. Purple. Didn& ...