This summer, NIKE, Inc. and USA Basketball are planning to bring the world’s best basketball teams and top musical performers to New York City for the inaugural World Basketball Festival, a four-day celebration of the performance and culture of the game, an event that Nike has committed to reprising every two years. The World Basketball Festival, August 12-15, features basketball’s leading brands within the NIKE Inc. portfolio – Converse, the Jordan Brand, and Nike Basketball. The World Basketball Festival is a uniquely dynamic event, from the moment it tips off with a showcase featuring m ...