Latest Article

The Collection: LeBron 8 PS Finals Ed ...

Hyperfuse construction lightens the load, so each foot is 2.5 ounces lighter than it was on the regular season’s opening night. 180 Max Air and Nike Zoom Air work together on LeBron’s championship rise. That’s two different kinds of air paired for The King of the Court who locks it down ...
Find out more »

The Collection: Dirk Nowitzki Playoff ...

There’s a moment every defender dreads. One where they realize no matter how well they’ve guarded their man, a shot is about to be fired. This moment - and this player - is subtle. A quirky mix of herky-jerky and ballet. Supported by a pivot point in the forefoot that’s ideal for deci ...
Find out more »

The Collection: Russell Westbrook Pla ...

Start with the lightweight upper. Exceptional quickness. Move on to the mesh innersleeve. Exceptional breathability. Then: its rubberized outsole. Exceptional durability. Take every advantage. Like the point man whose full court dashes make Loud City crank it up to 11. His ...
Find out more »

The Collection: Trevor Ariza Playoff ...

Extra. Additional ventilation and breathability. Serious. Important Air tech and springy foam - a killer cushioning combo. Seamless. Three layers. Fuse. One-piece upper. Lightweight. Low-cut. Designed for players who rise when their second season lives are on the line. ...
Find out more »

The Collection: Zoom Kobe VI Chaos

When chaos rears its game-of-chance head, unpredictable behavior is all that remains. But on the road to yet another three-peat, there’s no room for unorganized confusion at the close of 82 games. Enter: the game’s greatest closer. In his lighter, lower, even-more-responsive signatu ...
Find out more »