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LeBron James: Dear New York

Dear New York, Thank you for welcoming me back to New York City, one of my favorite places to play in the world. The Big Apple has always been good to me so I wanted to do something special to show my appreciation. With this in mind, on November 7, 2009, I'm going to open seven gyms ar ...
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The Collection 3.0: Air Max LeBron VI ...

LeBron James debuted the White/Midnight Navy-Red version of the Air Max LeBron VII on October 28 against Toronto. The result? His 25th career triple double. Learn more about the shoe from its designer Jason Petrie, and check out the photographs. Want to pick up a pair? They'll be in ...
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The Collection 3.0: Air Max LeBron VI ...

"The inspiration for this shoe design came from Londoners' indomitable spirit during the Blitz, which has become folklore," says local London artist Billie Jean. "LeBron James personifies this spirit. His determination and talent has enabled him to achieve absolute victory and success." ...
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The Collection 3.0: Air Max LeBron VI ...

Passion. Sometimes it's not about yelling and screaming - or any demonstrative show of emotion. Local Paris artists Wu "Nyno" Yue and Stephane "The Mayor" Ashpool got that memo. So they chose an image of St. Vincent-St.Mary players with bowed heads. Inspired by the neighborhoods and s ...
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LeBron James: Tattooed Mannequin

What's in a tattoo? First off: it's indelible. That means it's pretty much on there for life. Which is exactly why LeBron chose many of the ink spot scars - they're direct representations of the things that matter in his. From family names to the Lion's head. The stars of a general t ...
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