Featured Article
The Collection: Zoom Kobe VI Chaos
09 April 2011
When chaos rears its game-of-chance head, unpredictable behavior is all that remains.
But on the road to yet another three-peat, there’s no room for unorganized confusion at the close of 82 games.
Enter: the game’s greatest closer.
In his lighter, lower, even-more-responsive signature shoe.
These new colors may be complex. But in their creation you’ll find the distinct form that makes both sneaker and player beyond compare.
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Latest Article
The Collection: Duke Zoom Kobe VI
04 March 2011
Some things in life overshadow all others.
Blurring the line between first and last, impacting the entirety of a program’s sporting year.
Rankings. Records. Streaks hot and cold. Everything else goes right out the window.
But when the stakes are raised - when a showdown of that magn ...
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The Collection: Zoom Kobe VI Pewter/P ...
28 February 2011
Lightweight. Responsive.
Performance.
Zoom units in the heel and forefoot provide the cushioning. A solid rubber outsole paired with a modified herringbone cross section creates excellent traction and durability.
Kobe may have demanded a “low” - but the only thing low-profile about t ...
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Black History Month Zoom Kobe VI
25 February 2011
The current hardwood gold standard, his superhero alter ego slithering up the all-time leaderboards.
Gathering, in the process:
Trophies for his mantel. Rings for his teammates. Banners for his city.
The celebration of Black History Month, praise for all those who have answered the ...
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All-Star 2011: This is Blake Griffin
20 February 2011
Drop-step. Defy gravity. Dunk.
Those are the big-man basics down on the block.
And there’s the obvious: at 6’10” and 250 lbs., Blake Griffin is a big man. He was 15 years old the first time he followed those very steps.
But it would be foolish to consider anything about the hype sur ...
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All-Star 2011: Three For All
17 February 2011
Take a break. Recharge. Rest up for the second half playoff push.
More like: show off, crank it up a notch and leave your mark on a weekend that’s marked by the game’s very best.
If Hollywood is synonymous with 3-D special effects, consider this collection the pinnacle triple threat. ...
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