Nike Basketball News

The Collection: Zoom Kobe IV iD Lakers Edition

GoodN81 — Tue, 09 Jun 2009 21:40:46 GMT

It wasn’t just Kobe's kicks that were different last Thursday night.

During the 100-75 rout of the Orlando Magic, the supporting cast of The Lake Show could be seen dominating both sides of the court wearing NikeiD Zoom Kobe IVs, customized specifically for the NBA Finals.

On route to an important game 1 victory, the unstoppable teamwork of Trevor Ariza, Lamar Odom, Pau Gasol, Josh Powell and Shannon Brown was intensified by the one-of-a-kind combination of purple and yellow on a gleaming white base.

Next Tuesday, when the squad laces up in Orlando they’ll be sporting their Kobe IVs in a colorway designed for the road, also customized through NikeiD. Both styles are available for purchase or you can create your own at NikeiD.

The Collection: Zoom Kobe IV Finals Edition

GoodN81 — Fri, 05 Jun 2009 23:36:49 GMT

You may have noticed last night, while Kobe was busy laying down 40 points in game 1 of the NBA Finals, that his Nike Zoom Kobe IV’s were unlike any he’s worn before. Probably the most noticeable difference was the bold, gold lettering all over the shoe’s collar and vamp – representing the amazing stat or milestone Kobe earned throughout this ongoing dream season.

From the remarkable 61 pt. game he played at Madison Square Garden to the 399 assists he’s dished out during the regular season, the Finals ed. Kobe IV’s has NBA history written all over it—literally.

The Collection: Playoff Pack

Hotnix — Mon, 20 Apr 2009 09:03:15 GMT

This past weekend marked the beginning of the second season, and after 82 grueling games each team faces their greatest challenge. There's no better way for the league's best players to refresh their game than with the new Nike Basketball Playoff Pack.

This playoff stretch puts these teams’ physical, mental and emotional fortitude to the test until one by one the weakest links fall. To give them that extra edge, Nike introduced revamped versions of their elite basketball shoes for the most elite players in the game. Each shoe is emblazoned with a unique logo designed specifically for Kobe, LeBron, Tony Parker and Dirk Nowitzki. And even though they just nearly missed the cut, there’s even some new kicks for Amare Stoudemire and Steve Nash.

The Black Mamba’s approach to this postseason is influenced by his team’s loss in last year’s Finals matchup with Boston. To give him that extra edge to push for the ring the Zoom Kobe IV gets a makeover with a sleek black, white and gold colorway. His unique crest features Mamba, a chess board pattern for his strategic approach to the game, and three interlocked rings symbolizing his wife and daughters that drive him to greatness.

LeBron James is facing his fourth playoff run, but this time he’s a different man with a greater determination and a stronger team behind him. To prepare him for the battle ahead the Zoom Soldier III is lighter and faster, helping him step ahead of his competition. And to celebrate his lifelong love for the game his crest features a nod to his high school Mr. Basketball Ohio honors, a pattern that represents the milk crate that was his first hoop, and the lion head that symbolizes his ferocity and ascent to the throne.

Tony Parker led his Spurs Saturday, putting up 24 points and 8 assists in their tough loss against their hungry Texas rival Mavericks. But the war is not lost, and he’ll be back on his feet tonight rocking the remixed Zoom Flightclub. Modeled after the Zoom Flight 98, the upper is sheathed in a cool white perforated skin for snug lockdown. His Playoff crest features his “TP9″ logo, a Make-a-Wish inspired graphic and a nod to France with the Eiffel Tower.

The Dallas Mavericks are riding high off their 105-97 opening playoff win over the Spurs, largely due to Dirk Nowitzki’s powerful presence on the floor. And he’s riding nice in the new playoff edition of the Nike Air Max Spot Up. The all white upper features a perfed toe box, a black heel cup, Max Air in the rear sole, and Dallas blue accents. To cap it off, his crest features his unique Dirk logo, his jersey number and the majestic German eagle graphic.

Even though Steve Nash and Amare Stoudemire won’t be playing in the postseason, they can still style with their special edition Zoom MVPs and Foamposit Lights.

The Foamposite Light gets a Stoudemire retouching in a pearl white with subtle tribal design and black outsole, with flashes of purple on the laces, inner lining, swoosh, tongue and heel strap. His personalized crest features his STAT logo, the moon and sea icon for Forceand the God is King symbol of hope.

And to round out the collection, Steve Nash’s Zoom MVP comes in the cool playoff white with black outsole and the Phoenix orange accenting the black swoosh, tongue, laces and inner lining. His crest sits bold on the heel with the signature Steve Nash logo, the jagged web of the Trash Talk stitching, and the 60 Million Dollar Man graphic from his most recent commercial.

Check out the entire collection at House of Hoops locations now.

House of Hoops by Foot Locker
New York
268 West 125th Street
NY, NY 10027
(212) 316-1667

House of Hoops by Foot Locker
Los Angeles
Beverly Center Mall - 6th Floor
8500 Beverly Blvd.
Los Angeles, CA 90048
(310) 854-0071

House of Hoops by Foot Locker
Chicago
North Riverside Park Mall
7501 W Cermak Rd
Riverside, IL 60546
(708) 447-2060

The Collection: Zoom Kobe IV White/Purple edition

Hotnix — Thu, 12 Mar 2009 20:53:20 GMT

The Black Mamba has so many weapons in his basketball arsenal his opponents find it nearly impossible to shut him down. Now he's adding one more to his collection with the new Zoom Kobe IV Purple/White edition.

Kobe Bryant has a million ways to pick his opponents apart. He can take them off the dribble. He can light it up from deep. He can slash through any lane or battle on the inside. If necessary, he'll invent a way to get the perfect shot. Whichever method he chooses, he'll do it with quickness, strength, and more importantly, style.

Now the lightest and quickest basketball shoe in Nike history has a lighter, brighter new look. This revolutionary low cut basketball shoe now sports a crisp white upper featuring Flywire technology and a white Lunar Foam midsole to cushion the ride. White patent leather covers the toe box collar and tongue while the black heel cup with mamba skin and purple signature accent protect the back. To add a little Lakers flair to the clean look the herringbone outsole comes in a rich purple and features a special black venom drip pattern.

Available at Nikestore.com and House of Hoops locations now.

House of Hoops by Foot Locker
New York
268 West 125th Street
NY, NY 10027
(212) 316-1667

House of Hoops by Foot Locker
Los Angleles
Beverly Center Mall - 6th Floor
8500 Beverly Blvd.
Los Angeles, CA 90048
(310) 854-0071

House of Hoops by Foot Locker
Chicago
North Riverside Park Mall
7501 W Cermak Rd
Riverside, IL 60546
(708) 447-2060

The Collection: All-star 09

Hotnix — Fri, 20 Feb 2009 02:27:22 GMT

Last weekend, the greatest stars in the game of basketball converged in Phoenix, AZ to put on the biggest show of the year. Amar'e Stoudemire played host as LeBron James, Kobe Bryant, Paul Pierce and a host of other all-stars converged over three days to dunk, shoot, pass and prove why they are the best in the world. With so much action on the court it was easy to miss some of the hottest sneakers of the season.

The Zoom Kobe IV
Kobe just keeps coming out on top. With the West’s victory, he went home with the trophy and All-star MVP honors. To help keep him light on his feet for the fast paced game he wore his latest, candy painted in the West’s best shade of red. It features a contrasting white toe box, midsole, laces and swoosh and the infamous number 24 on the heel so his opponents knew who just passed them by.

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The Six
LeBron’s latest signature sneaker got the All-star makeover in Eastern conference blue, featuring a navy ballistic nylon upper, a gradient blue forefoot strap, a light blue accent on the swoosh and three different shades of thread on the triple-stitched midsole.

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The Huarache 09
For the winners of Sunday’s main event, the classic Huarache got a new paint job, in Western red. Flaming at the toe, it fades back into a deep crimson at the heel. And to prove the West side is the best side, the ankle is emblazoned with a bold WEST graphic.

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The Huarache 09 also got an East side update for the big weekend. The light blue toe cap adds just the right amount of flair before it fades back into the navy heel cup. And in case you didn’t know which side it was on, EAST is emblazoned in light blue at the ankle.

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Kobe Bryant Lights up the Garden

Hotnix — Wed, 04 Feb 2009 20:46:03 GMT

New York City is widely recognized as the Mecca of basketball, having produced some of the world's most notorious ballers. And Madison Square Garden has been home to some of the game's most unforgettable moments. So whenever they have a chance, the NBA's brightest stars from across the country put on their best show in front of the rowdy locals.

Monday night, the Los Angeles Lakers hit the East coast hard. Minus Andrew Bynum, who is out for 8-12 weeks with a knee injury, Kobe Bryant and the rest of the squad laced up ready to prove they still have what it takes to be champions.

In front of the Garden's usual hostile crowd, the visiting Kobe Bryant held an offensive clinic, shooting 19 of 31 from the field and a perfect 20 for 20 from the line. When the dust cleared he had led the Lakers to a 126-117 victory over the Knicks and posted 61 points, breaking a 24 year record for most points scored in MSG. This historic performance was also the 24th 50-point game of his career and the fifth time he's put up more than 40 points in a game under this roof.

In a surprising turn, as Kobe turned up the heat, the crowd shifted from boos to repeated chants of M-V-P. And as he left the court basketball's most passionate fans gave him an appreciative round of applause.

Though you might not be able to have a 60+ night at the Garden you can feel what it's like to walk in Kobe's shoes. Starting February 6th you can grab a pair of the revolutionary new Nike Zoom Kobe IV at Nikestore.com.

More on the Zoom Kobe IV
See how lightness = quickness »
Take a look at the Carpe Diem edition »
Watch Kobe and Mike Epps battle for kicks »
Check out the Zoom Kobe IV Power Tie edition »
See Kobe Christmas collection »

Zoom Kobe IV: Quickness is Lightness Video

Hotnix — Fri, 16 Jan 2009 17:37:02 GMT

Kobe Bryant approached Nike with his biggest challenge to date: create the lightest basketball shoe in Nike's history. Oh, and make it a low top.

Sounds simple, but when ballers around the world have always trusted high tops, how could Nike's top designers convince them to go low?

Nike Creative Director Eric Avar joins Kobe to break down the design and technology behind the revolutionary Zoom Kobe IV and prove just how light, quick and supportive the shoe really is.

More on the Zoom Kobe IV
Take a look at the Carpe Diem edition »
Watch Kobe and Mike Epps battle for kicks »
Check out the Zoom Kobe IV Power Tie edition »
See Kobe Christmas collection »

The Collection: Zoom Kobe IV Carpe Diem edition

Hotnix — Tue, 13 Jan 2009 23:54:47 GMT

In the Chinese zodiac, the Ox is the sign of prosperity through hard work and dedication. A person born under this sign is a born leader, destined to achieve great things.

For Kobe Bryant, every second counts. Through endless training, practice and on-court adjustments, he's constantly maximizing his performance on his way to being one of the greatest to ever play the game. To continue shaving milliseconds off his game, Kobe's introducing the new Zoom Kobe IV in a special Carpe Diem edition, the lightest and quickest basketball shoe in Nike history.

This revolutionary low cut basketball shoe takes weight off the foot by removing excess material around the ankle. By using Nike's Flywire technology the shoe is even light and stronger, while the Lunar Foam cushions the ride. Patent leather mamba skin covers the toe box and heel while the herringbone outsole features a special venom drip pattern. And to bring it all back to KB's dedication to improvement, the tongue is stamped with the Ox, a reminder that there's always work to be done.

Get a pair now »

More on the Zoom Kobe IV
Watch Kobe and Mike Epps battle for kicks »
Check out the Zoom Kobe IV Power Tie edition »
See Kobe's Christmas Collection »

Winner Takes All

Hotnix — Tue, 30 Dec 2008 20:36:52 GMT

On Christmas Day, Kobe Bryant debuted the The Power Tie, the latest edition of the revolutionary Zoom Kobe IV shoe. Then he and the Lakers went to work against the #1 ranked Boston Celtics for the first time since last season's finals. And to silence all of the critics, the squad shut down Boston's 19 game win streak in a 92-83 victory at home. As he collected his game high 27 points, he hit the Celtics from every spot on the floor with his usual superhuman flair, leaving the Celtics unable to stop him from the outside or in the lane.

And after that monster holiday victory, Kobe is faced with yet another battle, but this time from an unexpected adversary. In a post holiday shootout where the winner takes all, including Kobe's hot new shoe, funny man Mike Epps and DJ AM call out Kobe for not-so-friendly school yard game of HORSE.

More on the Zoom Kobe IV
Learn more about The Power Tie »
Check out the range of Nike iD colorways »
See Kobe's webcast debut »

The Collection: Zoom Kobe IV Exclusive NIKEiD release

Hotnix — Fri, 26 Dec 2008 03:40:26 GMT

Kobe Bryant is lacing up his signature Zoom Kobe IV iDs with some holiday red. He’ll take them to the court on Christmas Day.

"The Power Tie" by Kobe Bryant, is a design made on NIKEiD with color inspirations from Kobe himself. Pulling together team colors with a snap of holiday red, be sure to check them out as he steps on the hardwoods on the 25th. NIKEiD will only offer 24 pairs worldwide per day through February 1st. After which, additional pairs of the lightest customized basketball shoe we've ever made will be available on a wider basis.

Check out Kobe's design and be the first to customize your own. If you’re not one of the 24 that day, save to your locker and come back tomorrow to try again.

The Zoom Kobe IV iD. Designed for Kobe, customized by you.

The Family: Versus Christmas Edition

Hotnix — Mon, 22 Dec 2008 23:26:58 GMT

If everything you wished for isn’t under the tree for you on Christmas morning, don’t fret. Kobe Bryant, LeBron James, Paul Pierce and Caron Butler have got you covered on Christmas night. With the Lakers and Celtics squaring off in a rematch of last year’s finals, followed by the magic men of Washington paying a visit to LJ and crew in Cleveland, the night of the 25th is shaping up to be the ultimate holiday two-for-one special.

First up, a bi-coastal clash no amount of sugar cookies could sweeten up. Kobe and company are out to prove the basketball balance of power still resides on the west coast, while Pierce and his partners seek to re-affirm their league dominance and try to break their franchise record 18 game win streak. Tensions should run high on both sides of the ball, as both squads will be looking to light up the scoreboard no matter how Scrooge-worthy the defense gets.

Next up is a showdown that pits the boys from our nation’s capital against the best in the Midwest. Should be a festive night at the Q as LeBron and friends try to cast a spell of their own on the Wizards. Ranked #2 in the East, the Cavs are fighting to topple Washington and anyone else in the way of the NBA championship trophy. That includes #1 ranked Boston. But LeBron and company have to get through Caron Butler's non-stop offensive.

And as if these match-ups weren’t enough to get hoop-loving hearts pounding, Kobe will be unveiling his Zoom Kobe IV iD Christmas Edition while LeBron will debut The Six Chalk Edition for the holiday. How does the song go – it’s the most wonderful time of the year? In this case, wonderful is an understatement.

NBA Regular Season

Monday, December 22

Portland vs. Denver @ 9:00pm ET

Tuesday, December 23

Chicago vs. Detroit @ 8:00pm ET

Thursday, December 25

Boston vs. L.A. Lakers @ 5:00pm ET
Washington vs. Cleveland @ 8:00pmET

Friday, December 26

Houston vs. New Orleans @ 8:00pm ET

Sunday, December 28

Miami vs. Cleveland @ 7:00pm ET

The Collection: Zoom Kobe IV iD Christmas

Hotnix — Thu, 18 Dec 2008 00:12:08 GMT

This holiday, Kobe Bryant is giving basketball fans across the country the gift of game.

Kobe Bryant is a game changer. Period. His tireless work ethic has led to three world championships, 10 All-Star appearances and a gold medal. His dedication to the game can also be found in his commitment to create the greatest performance footwear out there. After 3 incredible signature shoes, Kobe partnered with Nike to create the Zoom Kobe IV, a revolutionary low-cut shoe that is the lightest basketball shoe Nike has ever created.

And the Zoom Kobe IV will be released first on NIKEiD. Starting Christmas day, you can enter for a chance to customize and get your hands on your very own Zoom Kobe IV special edition shoes. Just log in to NIKEiD.com on December 25th, choose from a wide range of color options and create your own. Twenty-four pairs will be available everyday until February 1st. If you're chosen, you'll be given the chance to purchase their own one-of-a-kind shoes.

As if Christmas couldn't get any better, Kobe has a holiday surprise for all to see. Take a look at Kobe's own special edition NIKEiD designs below and guess which pair he'll unveil in front of a national TV audience during his December 25th game against the Boston Celtics.

The Zoom Kobe IV will be available in stores and on NIKEiD in February.

And to make the holiday a little more festive, Kobe's hot MVP tee from last season gets remixed for Christmas.