What's in a tattoo?

First off: it's indelible. That means it's pretty much on there for life.

Which is exactly why LeBron chose many of the ink spot scars - they're direct representations of the things that matter in his.

From family names to the Lion's head. The stars of a general to Akron's area code.

For a behind the scenes look at the body of work that’s, well, on LeBron's body, we sat down with James Hayden, the man behind the Akron Artist Series Air Max LeBron VII. Born, raised and educated in Cleveland, the 34-year-old tattoo artist knows a thing or two about where LeBron's from and why these things mean something to The King.

What’s LeBron's best tattoo?