The Collection: Blue Chip

12 December 2008

Tags: blue chip, brandon roy, deron williams, ... more kevin durant, rudy gay, the collection


Every season, a new crop of young athletes hit the league with big dreams and monster skills. But few recent graduates to the pros have made a greater impact on the game than Deron Williams, Kevin Durant, Brandon Roy and Rudy Gay.

Like many young ballers, these four young guns had a dream that was greater than the league. They wanted to be the best. They all share a passion for basketball that inspires them to dedicate every waking moment to getting better.

For the holiday season, Nike and Foot Locker are releasing special edition versions of the Blue Chip sneaker, as worn by the hottest young players in the league. And to show the passion that went into making these athletes great, Foot Locker has created commercials for the shoe featuring KD, D-Will, B-Roy and Rudy. In each spot, the players share their stories about how nothing, not even their families, deep snow, swamp snakes or broken drawstrings could keep them from playing.

Keep a look out for the new commercials and stop by your nearest House of Hoops to get your hands on the all new Blue Chip special edition sneakers.

http://inside.nike.com/servlet/JiveServlet/downloadImage/18658/HOH_bluechip_broy.jpg

http://inside.nike.com/servlet/JiveServlet/downloadImage/18659/HOH_bluechip_dwill.jpg

http://inside.nike.com/servlet/JiveServlet/downloadImage/18660/HOH_bluechip_kd.jpg

House of Hoops by Foot Locker
New York
268 West 125th Street
NY, NY 10027

House of Hoops by Foot Locker
Los Angleles
Beverly Center Mall - 6th Floor
8500 Beverly Blvd.
Los Angeles, CA 90048

House of Hoops by Foot Locker
Chicago
North Riverside Park Mall
7501 W Cermak Rd
Riverside, IL 60546

Go behind the scenes with D-Will, B-Roy, KD and Rudy »