Future Sole Design
September 01 2008
Inspiring design for the future. That’s what D’Wayne Edwards, Jordan Brand Footwear Design Director, hoped to achieve when he created Nike’s Future Sole, a design contest for young footwear designers, ages 14-19.
Nike’s Future Sole Design Contest, the first of its kind, generated over 47,000 hits on the Web site and recieved 140 design submissions. The competition declared two winning designers— 15 year-old Ben Adams-Keane from Arlington, Massachusetts and 17 year-old Juan Carlos Pozo, from Ocala, Florida— and Nike welcomed them at the World Headquarters in Beaverton, Oregon.
To honor the winner, Nike welcomed them to World Headquarters in Beaverton, OR. Ben and Juan palled around with Nike designers and presented their winning footwear creations to an impressive panel Nike execs and top designers- Sandy Bodecker, Peter Hudson, Lorrie Vogel, Howard White and Elliot Hill.
“This contest has been unreal,” said Adams-Keane. “I had the chance to do what I always dreamed of, but never imagined. It’s been a great experience and I am so thankful to Nike for giving me this opportunity.”
Check out more at the Future Sole Site.
Nike’s Future Sole Design Contest, the first of its kind, generated over 47,000 hits on the Web site and recieved 140 design submissions. The competition declared two winning designers— 15 year-old Ben Adams-Keane from Arlington, Massachusetts and 17 year-old Juan Carlos Pozo, from Ocala, Florida— and Nike welcomed them at the World Headquarters in Beaverton, Oregon.
To honor the winner, Nike welcomed them to World Headquarters in Beaverton, OR. Ben and Juan palled around with Nike designers and presented their winning footwear creations to an impressive panel Nike execs and top designers- Sandy Bodecker, Peter Hudson, Lorrie Vogel, Howard White and Elliot Hill.
“This contest has been unreal,” said Adams-Keane. “I had the chance to do what I always dreamed of, but never imagined. It’s been a great experience and I am so thankful to Nike for giving me this opportunity.”
Check out more at the Future Sole Site.